New Packaging | Ziwi Pets
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ZIWI® PEAK
ORIGINAL SERIES

Our new ZIWI® Peak Original Series packaging reflects our pure origins of New Zealand, with landscape imagery that wraps around pack, showcasing slices of our unique scenery.

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NEW ZEALAND ETHICAL & SUSTAINABLE INGREDIENTS

The secret to every great recipe is our ingredients. Our red meats and poultry remain ethically raised under New Zealand's Freedom Principles, while our seafood comes from the world's
top-ranked fisheries.

LEARN MORE MEET OUR FARMERS

AIR-DRIED RECIPE ENHANCEMENTS

As part of our ongoing commitment to providing cats and dogs with peak nutrition without compromise, we have been making some recipe improvements.

Our ZIWI® Peak Original series continue to be pure,
simple, and delicious recipes made with ethically and sustainably sourced New Zealand ingredients and gently prepared to lock in goodness and taste.

Ready-serve raw alternative for dogs and cats, especially food sensitive or selective pets.

To view the full recipe enhancement breakdown, please click here.

AIR-DRIED RECIPES FOR CATS AIR-DRIED RECIPES FOR DOGS
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NEW INGREDIENTS

Beef and lamb spleen
increased palatability and variety.

Beef, lamb, chicken, and venison cartilage, and chicken necks
A good source of chondroitin and glucosamine for joint health.

Apple pomace
included at less than 1% to provide extra binding
support and fibre for digestion.

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You'll notice an increase in variety of nutrient-rich organs, with some recipes featuring meat and organs as the first 10 ingredients.

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Up to 5% increase across all recipes. Most recipes now include
15-20%
Z-BOOST® superfood blend.
ZIWI® Peak Tripe & Lamb recipe features 45% Z-BOOST® superfood inclusions!

PROTEIN : FAT RATIOS

We've refined the Protein:
Fat ratios in our
air-dried recipes
to make it easier for pet
guardians to rotate their recipes.

Beef, Lamb, Chicken
38% Protein | 30% Fat

Venison, Tripe & Lamb, and
Mackerel & Lamb

44% Protein | 24% Fat

SAVE YOUR SCOOP
FOR FUTURE USE

We're taking the step to remove single-use plastic scoops from our ZIWI® Peak air-dried bags.

Save your scoop for future use, as a small step of kindness to our planet. If you prefer, you can use a standard household measuring cup in its place. Be sure to check the correct feeding amount for your pet.

USE OUR FEEDING CALCULATOR

WET CANNED RECIPES

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WET CANNED RECIPES

Our canned recipes remain unchanged at this time. Our ZIWI® Peak Original series continue to be pure, simple, and delicious recipes made with ethically and sustainably sourced New Zealand ingredients and gently prepared to lock in goodness and taste.

Ready-serve raw alternative for dogs and cats, especially food sensitive or selective pets.

VIEW WET RECIPES FOR CATS VIEW WET RECIPES FOR DOGS
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We hope this helps you understand the changes to the ZIWI® Peak Original series range.
We are excited to get this new look packaging on shelf and share our commitment to
Peak Nutrition without Compromise to pet guardians around the world.

Have a question?

CONTACT US
ZIWI Peak air dried pet food for dogs and cats close up

Gently air‑dried

Air Dried pet food

A modern take on centuries‑old meat preserving techniques, our Z-TWINTECH® air drying technology locks in the goodness of our raw ingredients, creating ready-serve raw-inspired nutrition.

ZIWI Peak - ethical and sustainable ingredients source from the land and sea of New Zealand

Ethical & Sustainable Ingredients

Our free-range, grass-fed meats and local poultry are ethically raised under New Zealand’s Freedom Principles, while our sustainable seafood comes from the world’s top-ranked fisheries.

Chopping board of raw ingredients

PeakPrey® Recipes

Crafted for peak nutrition, with high inclusions of meat, organs, and seafood in authentic PeakPrey® ratios – with added superfoods for a nutritional boost.

Air-Dried Scoop & Serve
Free-Range Farming
Ziwi Peak pet food with no grains
No Grains Sugars or Glycerins Added
Raised Without Added Hormones or Growth Promotants
Air-Dried Scoop & Serve
Free-Range Farming
Ziwi Peak pet food with no grains
No Grains Sugars or Glycerins Added
Raised Without Added Hormones or Growth Promotants